纽卡斯尔大学媒体与公共关系专业将公共关系实践与媒体理论分析相结合。理论研究的背景是社会,文化,经济和政治问题。学生在本专业可以学习到对媒体,文化和社会的批判性理解;理论和分析媒体和公共关系;学习国际媒体法和广告法;理解不同类型的数据传播的优点和缺点;评估和开展媒体和公共领域的研究。
纽卡斯尔大学媒体与公共关系专业课程介绍
必修课:
Media Analysis
Methodologies: Researching Media, Culture and Society
Strategies and Management in PR
Theoretical Approaches to PR
Dissertation for MA Media and Public Relations OR Film Practice Project
Essential Academic Skills for Media Students
选修课:
Film Production
Documentary Practice 1
Strategies and Management in PR
Professional Sub Editing
Theoretical Approaches to PR
Public and Investor Relations in Finance
News and Journalism
Digital Cultural Communication
Politics, Power and Communication
Public Relations in Government and Politics
Arts as Enterprise – Freelancing in Arts, Media and Cultures
纽卡斯尔大学媒体与公共关系专业入学要求
据立思辰留学云介绍,该专业要求英国2:1学位,相当于国内大学平均分80分以上,雅思要求总分6.5,单科不低于6分。该专业就业方向主要为面向媒体的公关岗位。